It's time to skip the hey girl copywriting templates you've tried already and stand out with custom copywriting that works
You’re ready to bring the power of story to your brand so you can connect with dream clients, book out, and influence in your space.
We’re here to make that happen for you, with a full strategy collection that will accelerate your rebrand in weeks, not months. With high-level brand messaging strategy and copywriting for your website, see prospects finally connect with your unique voice, process, and services.
• Customer journey via the Storybrand Framework
• Positioning statements, one-liners, & taglines
• Verbal Landscape (the words & phrases of your brand)
• Brand Personality & Pillars
Before we write a single word of your website copy, we kick off the process with a brand intensive that guides you through your customer's journey and transformation so you feel fully confident you can attract the people you want to work with most.
In this process, you'll receive a custom-to-you collection of wording, phrasing, and ideas that shows who your brand is and how you’re speaking to prospects about what you do differently from the competitors & imitators.
This process includes both strategy and copywriting because strategy drives story — the pathway to a high-converting brand.
Your copy will be infused with an equal blend of your voice, your dream client's desires, and the science of conversion so your words wow. You'll receive your copy in a Google Doc, which includes SEO page titles and meta descriptions along with your copy outlined & organized so you can plug & play into your website.
When I found out that my current "go to copywriter" was shutting down her business several months before my big website launch my heart dropped. I searched desperately to find any other creative copywriters and came across Kayla's website. Cue the hallelujah chorus because I am SO glad I did!! Kayla was able to take all my brain dump and turn it into the website copy of my dreams.
Not only did she write compelling on brand copy BUT now I am happily sitting at number one in my top SEO keywords. I was so nervous going into such a big project, but Kayla blew me away with every final page she sent over. I know for a fact that I would not have had my website done in time if it weren't for Kayla.
Before I investing in Kayla, it would take me tons of time to write and re-write my website content and then I would spend so much time second-guessing it and worrying that it wasn't good or speaking directly to my ideal client.
After working with Kayla, I feel so much more confident in my website copy and in my brand's voice so that I can show up in the way that my audience needs me. Plus it saved me so much more time than if I had done it myself which is invaluable to me.
Kayla went above and beyond. Thank you so much!
Kayla made the process so easy. She did her research to learn our niche market and the resulting copy was spot on. Our customers have resonated with the copy she developed, and it is helping us build rapport. My favorite part of the copy is how versatile it is. It is written in a way that is easy to use on different platforms.
The copy also streamlines our packaging decisions and social media management.
We can take what she developed for the website and easily adapt it for our current need.
With this collection, you’ll receive the 1-1 support of a copywriting strategist so you can distill your brand message into copywriting that genuinely connects with your dream clients.
Includes: 3 Pages of Website Copywriting (home, about, services); customer journey via the Storybrand framework; One 45-minute initial consultation; Two 30-minute consultations
We'll discuss your brand via the questionnaire you submitted at booking. Together, we'll dive into your customer journey via the Storybrand framework and dig into your voice, your go-to phrases, and make a plan for your copy. At the end of the day, you'll receive your homepage copy and your Storybrand framework via Google Docs.
On our second day together, we'll map out your services page by deep-diving into each offering. Keeping in mind layout and differentiation between your services, I'll write your copy to ensure your clients have total clarity around your offerings.
In our final call, we'll get into more detail about your personal bio as well as the brand story you want to communicate. We'll also resolve any lingering doc comments and make any needed revisions. At the end of the day, you'll receive your About page.
Why should I choose The Literary Co to write my brand’s words?
We have the expertise to write your website, email sequences, and other core elements of your brand because we’ve worked with 100 happy clients. Not only do we have experience working with personal brands, but it’s also our passion to write for creative small businesses & entrepreneurs, too. Our signature process will give you everything you need to resonate with your dream clients.
How do you speak like me?
We believe that story is the foundation of the best brands. That’s why we start your experience with your Brand Book, a process that allows us to dig into your why, your voice, and your business so we’re 100% confident in the voice & tone we project in the next step of the project. Plus, the two phone calls included in your project (and lots of Instagram stalking!) help us learn more about your desired brand voice.
What does a typical project timeline look like?
Because we only work with a few clients at any given time, we are able to offer competitive timelines on our projects. This means you could easily launch your website in weeks, not months! Our website copywriting experience is a 2-week process in which we build your brand story and write your website. We book a month in advance, so please plan ahead whenever possible!
Do you offer payment plans?
Yes! We only require a 40% deposit to book your project date, and then two additional payments of 40% and 20% respectively. These payments are collected through Honeybook on an automated payment plan authorized when you book your start date.
Help! I need brand and web design. Do you offer these services?
The Literary Co is happy to recommend trusted brand and web designers who can partner with us on your project (you can even check out their work in the portfolio!). Simply ask us when you inquire and we’ll help you find the designer that best fits your vision.
Do you offer a la carte copywriting services?
Yes! We offer day rates for website refreshes, sales & landing pages, and email sequences. Learn more here.
Can you help me name my programs or offer suggestions for taglines?
Absolutely! As part of every experience, we see it as our job to work with you to name your offerings, drive the structure & framework of your site, and give you a lasting brand story that you can move forward with for years to come. Naming & taglines are all a part of this integral step you’re taking in your business.
Do you work on the Storybrand framework?
Yes! Storybrand is a cherished part of our process.
When it comes to your brand, it’s all about story, first. It shouldn’t come down to filling in the placeholder text in your design with generic words that won’t speak to your dream people. Because your story is special & it deserves to be told meaningfully by a fellow business owner & copywriter who gets you.
Strategy is what makes your words powerful. With five years of writing experience and more than 75 happy clients who have gone through our signature process, I’m here to make words the starting point in your brand.