With stellar website copywriting on your side, you can, too.
and book killer clients at the same time.
Great brands tell great stories
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Honestly? Your words don’t sound like you, and you've never felt more lost trying to find words that connect & convert.
But wait. People don’t read anymore. You can get away with just a pretty site… right?
Wrong.
Your website needs to have the ink-slinging brilliance of the classics, with a dash of conversion strategy to seal the deal these days.
Sitting in front of a blank Google Doc trying to craft the high-converting words your website needs is nothing short of frustrating.
for you.
As a busy business owner, you don’t have time to stress about writing your copy. But most of all, you don’t feel confident in your messaging.
It's time to skip the hey girl copywriting templates you've tried already and stand out with custom copywriting that works
Even the serial scrollers on your site
care about the words.
What if you could inspire, influence, and book more clients through your website without obsessing over every word or staying up all night pouring over your doc with nothing to show for it?
A 2-week experience that gives you high-level messaging & copywriting.
You’re ready to bring the power of story to your brand so you can connect with dream clients, book out, and influence in your space.
We’re here to make that happen for you, with a full strategy collection that will accelerate your rebrand in weeks, not months. With high-level brand messaging strategy and copywriting for your website, see prospects finally connect with your unique voice, process, and services.
Introducing the
Manuscript Experience.
4 Pages of Copywriting
Brand Messaging Strategy
60-Minute Intensive
Research & Discovery
2 Rounds of Revision
Client Questionnaire
.... all in just 2 weeks.
SEO keywords, page titles, &
meta descriptions
Plus: Collaboration with your designer
You’re not just getting words you can hand off to your designer. You’ll receive a lasting strategy that will grow with you and help you elevate for years to come.
What's included as part of your brand messaging strategy?
• Customer journey via the Storybrand Framework
• Positioning statements, one-liners, & taglines
• Verbal Landscape (the words & phrases of your brand)
• Brand Personality & Pillars
The Process
How this all works, from top to bottom.
Before we write a single word of your website copy, we kick off the process with a brand intensive that guides you through your customer's journey and transformation so you feel fully confident you can attract the people you want to work with most.
In this process, you'll receive a custom-to-you collection of wording, phrasing, and ideas that shows who your brand is and how you’re speaking to prospects about what you do differently from the competitors & imitators.
This process includes both strategy and copywriting because strategy drives story — the pathway to a high-converting brand.
Your project starts with an intensive that helps you speak to your dream clients.
Step 1
Now that we've set the foundation, we'll dive into copy headfirst, starting with the homepage. We'll present your homepage in a Google Doc with visual hierarchies so you can envision the layout with ease.
Once you've approved the direction, we can move into the rest of your copy!
We work on your homepage, first.
Step 2
Your copy will be infused with an equal blend of your voice, your dream client's desires, and the science of conversion so your words wow. You'll receive your copy in a Google Doc, which includes SEO page titles and meta descriptions along with your copy outlined & organized so you can plug & play into your website.
We'll get to work on your website copy and make sure it's all ready for your design.
If you've chosen to include other add-ons like lead magnets, blog posts, email sequences, or quizzes, we'll work on those once your website copy is completed!
Step 3
Your investment for powerful copywriting & strategic messaging
$3,250, with payment plan
Looking for quick-turnaround website copywriting instead?
Check out our 3-day intensive
Novella Intensive
With this collection, you’ll receive the 1-1 support of a copywriting strategist so you can distill your brand message into copywriting that genuinely connects with your dream clients.
Includes: 3 Pages of Website Copywriting (home, about, services); customer journey via the Storybrand framework; One 45-minute initial consultation; Two 30-minute consultations
WEBSITE COPYWRITING
Estimated Timeline: 2-3 weeks until completion
$2,197, split over 2 payments
Day 1
We'll discuss your brand via the questionnaire you submitted at booking. Together, we'll dive into your customer journey via the Storybrand framework and dig into your voice, your go-to phrases, and make a plan for your copy. At the end of the day, you'll receive your homepage copy and your Storybrand framework via Google Docs.
Day 2
On our second day together, we'll map out your services page by deep-diving into each offering. Keeping in mind layout and differentiation between your services, I'll write your copy to ensure your clients have total clarity around your offerings.
Day 3
In our final call, we'll get into more detail about your personal bio as well as the brand story you want to communicate. We'll also resolve any lingering doc comments and make any needed revisions. At the end of the day, you'll receive your About page.
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Frequently Asked Questions
Why should I choose The Literary Co to write my brand’s words?
We have the expertise to write your website, email sequences, and other core elements of your brand because we’ve worked with 100 happy clients. Not only do we have experience working with personal brands, but it’s also our passion to write for creative small businesses & entrepreneurs, too. Our signature process will give you everything you need to resonate with your dream clients.
How do you speak like me?
We believe that story is the foundation of the best brands. That’s why we start your experience with your Brand Book, a process that allows us to dig into your why, your voice, and your business so we’re 100% confident in the voice & tone we project in the next step of the project. Plus, the two phone calls included in your project (and lots of Instagram stalking!) help us learn more about your desired brand voice.
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What does a typical project timeline look like?
Because we only work with a few clients at any given time, we are able to offer competitive timelines on our projects. This means you could easily launch your website in weeks, not months! Our website copywriting experience is a 2-week process in which we build your brand story and write your website. We book a month in advance, so please plan ahead whenever possible!
Do you offer payment plans?
Yes! We only require a 40% deposit to book your project date, and then two additional payments of 40% and 20% respectively. These payments are collected through Honeybook on an automated payment plan authorized when you book your start date.
Help! I need brand and web design. Do you offer these services?
The Literary Co is happy to recommend trusted brand and web designers who can partner with us on your project (you can even check out their work in the portfolio!). Simply ask us when you inquire and we’ll help you find the designer that best fits your vision.
Do you offer a la carte copywriting services?
Yes! We offer day rates for website refreshes, sales & landing pages, and email sequences. Learn more here.
Can you help me name my programs or offer suggestions for taglines?
Absolutely! As part of every experience, we see it as our job to work with you to name your offerings, drive the structure & framework of your site, and give you a lasting brand story that you can move forward with for years to come. Naming & taglines are all a part of this integral step you’re taking in your business.
Do you work on the Storybrand framework?
Yes! Storybrand is a cherished part of our process.
Hey! I’m Kayla.
Your Copywriting Strategist
When it comes to your brand, it’s all about story, first. It shouldn’t come down to filling in the placeholder text in your design with generic words that won’t speak to your dream people. Because your story is special & it deserves to be told meaningfully by a fellow business owner & copywriter who gets you.
Strategy is what makes your words powerful. With five years of writing experience and more than 75 happy clients who have gone through our signature process, I’m here to make words the starting point in your brand.
