How to Sell Your Work Without Selling Your Soul

The Unmarketed Brand

90-minute workshop delivered direct to your inbox

Yes, I'm Ready to Write Words That Actually Work

A workshop for creatives, service providers, and founders who are done trying to sound "bigger," bolder, or louder—just to be heard.

Because the goal was never to get louder. It was to say something worth listening to.

75-minute workshop delivered direct to your inbox

$33

But when you try to articulate it—to capture its essence in words that might reach the people who need it most—something fractures. The depth disappears. The nuance evaporates. The soul of your work gets compressed into language that feels smaller than what you've built.

And so your words sit there: technically correct but emotionally hollow. Present but not powerful. Visible but somehow... invisible.

You find yourself trapped in a paradox: the more you try to sound "professional" or "marketable," the less your words sound like you. And the less they sound like you, the less they resonate with the very people you created your work for in the first place.

Better Than Your Words

When Your Work Deserves

You've created something extraordinary. Work that transforms. Service that elevates. Ideas that matter.

This isn't just a messaging problem. This is an integrity problem.

The Quiet Crisis of the Thoughtful Creator

You're exhausted by:

At this point, marketing doesn't feel like a skill gap. It feels like an identity crisis

You're showing up. You're putting in the effort. You're doing everything you're "supposed" to do—but your content is falling flat.

The people you want to work with aren't responding. The people who are? They're undercharging, unclear, or fundamentally misaligned with your vision. You know your content should be creating connection, building demand, guiding people toward your offers... but something isn't translating.

  • The constant pressure to perform a personality that doesn't feel natural to you, just to write a simple Instagram caption
  • The cognitive dissonance of "showing up consistently" when nothing you say feels like it's resonating with anyone (let alone the right people)
  • Watching your website languish because it was written to sound "professional" instead of powerful
  • The quiet desperation of pouring your heart into your business, only to feel like your words are evaporating into the digital void

Most marketing methodologies were engineered for high-volume, high-urgency, attention-at-all-costs businesses. They were built for commodity products, not transformative work. For transactions, not relationships. For the loudest voice in the room, not the wisest.

But that's not you.

You're not interested in manufacturing scarcity where none exists. You don't want to twist arms or hijack attention or recycle the same "provocative hot take → heavy-handed CTA" formula that's been circulating since 2014.

You want your words to carry genuine weight. To create meaning, not just noise. To invite people into conversation, not just conversion.

You want to be known for your thoughts, your depth, your originality—not just how many times you showed up in someone's feed this week.

This isn't about learning "how to market." This is about unlearning the rules that were never written for your kind of work—and building something better in their place.

Save My Spot for $33

Here's the Unsettling Truth Most Won't Tell You:

Marketing isn't working for you—because it was never designed for you.

That's what The Unmarked Brand is here to do.

Inside The Unmarked Brand Workshop:

The Visibility Myth: Why "Showing Up More" Isn't the Answer—and What Actually Is

01

You've been told that consistency is the key to visibility. That you just need to post more, share more, be seen more.

But here's what no one tells you: If your messaging isn't crystalline in its clarity and devastating in its precision, "more consistent" just means "more consistently ignored."

I'll show you exactly what your content is missing and how to ensure every single word pulls its weight—so you can say less, but mean infinitely more.

Enroll in The Unmarketed Brand Now—$33

The Demand-Building Framework That Shifts How People See Your Work

02

We're not here to "twist the knife" in pain points or rely on artificial urgency. Those tactics might work for commodity businesses, but they erode trust for creators and service providers.

Instead, I'll share the framework I've used with clients across industries to build genuine tension, create profound resonance, and drive sales without sacrificing integrity. This is messaging that doesn't just get attention—it commands it, without shouting.

The Narrative Architecture of Content That Sells—Without Sounding Generic

03

Learn how to structure your content so it feels uniquely yours while still doing the essential work of converting interest into investment.

We'll explore the delicate balance between authentic voice and strategic language, so you never have to choose between "sounding like yourself" and "making the sale" again.

Immediate Application: Rewriting Your Critical Conversion Points

04

You'll walk away with specific, ready-to-implement revisions for the most important pieces of your brand messaging:
  • Your website homepage that currently explains what you do but fails to create desire for it
  • Your Instagram bio that undersells your expertise and unique perspective
  • Your content strategy that feels scattered rather than strategic
These aren't theoretical exercises—they're practical shifts that will immediately change how potential clients perceive and respond to your work.

  • Your current messaging technically "works" but feels forgettable—like it could belong to anyone in your industry
  • You know your work has depth and power, but your words feel safe, vague, or too polite to capture its true impact
  • You've tried following the prescribed marketing rules and formulas, only to feel increasingly disconnected from your own voice
  • Your content feels like it's working against you—creating distance rather than connection with the people you most want to reach
  • You're craving marketing that feels like a natural extension of your art or service, not a separate performance you have to put on
  • You're ready to speak with quiet authority that doesn't need to shout to be heard

This Workshop Is Your Sanctuary If:

You'll Walk Away With:

<div>Join The Unmarked Brand—Just $33</div>
A Completely Reimagined Messaging Approach
Not just tweaks to what you're already doing, but a fundamentally different way to articulate your work that feels aligned with who you are and what you believe.

The Resonance Framework for Content Creation
A structured approach to writing that builds genuine desire and demand—no over-explaining, over-sharing, or over-promising required.

Transformed Website and Social Copy
New language for your homepage and Instagram bio that actually captures the sophistication and impact of your work.

The Demand-Building Messaging Toolkit
Your go-to resource for creating content that cuts through the noise without adding to it—including specific prompts, structures, and language patterns.

The Quiet Confidence That Comes From Integrity
The assurance that comes from knowing your marketing isn't just effective—it's truthful, aligned, and a genuine reflection of the work you do.

Before I ever became a copywriter, I was simply a person who hated the way marketing made me feel.

The relentless noise. The manufactured urgency. The pressure to compress something sacred into a snappy little pitch that would grab attention but lose essence.

I tried to follow the rules of visibility. I even got good at them. I built a brand that looked impressive from the outside—one that checked all the boxes and used all the right tactics.

Hi, I'm Kayla.
Literary strategist. Quiet disruptor. Marketing refusal queen.

From Someone Who Once Hated Marketing Too

So I burned it down.

Quietly. Intentionally. Without announcement or fanfare.

I started over—this time by treating marketing not as a performance to be mastered, but as a medium for genuine connection. I started writing like a writer again, not just a marketer. I reclaimed the literary in my strategy.

constructing a version of my business that was strategically sound but spiritually hollow. It looked like me, but it didn't feel like me. It spoke with my voice, but not my truth.

But somewhere along the way, I realized I was...

Now, I help creatives and service providers do the same.

I work at the precise intersection of literary craft and sales psychology to help you find the words that sell without reducing your work to a commodity or turning your business into a content machine.

Because I believe the most effective marketing doesn't ask you to become someone else—it invites you to become more fully yourself.

I've worked with brands that are reshaping their industries. Helped clients raise their rates by 40%. Watched them double their conversion rates. Supported them as they finally felt seen in the work they've been quietly perfecting for years.

But the transformation I care about most?
Helping people remember that it's not just safe to show up as themselves—it's powerful. And wildly effective.

If you're tired of trying to "market like you mean it" when the whole exercise feels disconnected and hollow, this workshop was made for you.

Because you don't have to be loud to be legendary.

You just need the right words.

What You'll Receive:

90-minute workshop led personally by me, combining teaching, examples, and implementation

The complete Demand-Building Messaging Framework as a downloadable guide

Lifetime replay access to revisit the material as your business evolves

BONUS: The Unmarked Brand Workbook with reflection prompts, application exercises, and content starter ideas

Frequently Asked Questions

Is this a live workshop?

It's not live, so you're free to watch and implement at your own pace. You'll receive the complete workshop video and all accompanying materials, accessible forever, direct to your inbox

Is this for service providers or product-based businesses?

This workshop is most transformative for creatives, consultants, coaches, and service-based businesses, particularly those struggling with how to articulate their unique approach in a way that feels authentic and compelling. That said, product founders with premium, thoughtfully crafted offerings will also find immense value in the messaging principles.

Will this workshop help if I already have a website?

Absolutely—especially if your current copy explains what you do but fails to create genuine desire for it. You'll walk away with specific changes you can implement immediately to transform how potential clients perceive and respond to your work.

Is this just another marketing webinar?

Not even close. This isn't surface-level advice about posting consistency or engagement hacks. It's a deep, nuanced exploration of messaging strategy that works precisely because it rejects the superficial tactics that make most marketing feel hollow. We're not here to trick people into buying—we're here to tell the truth about your work in a way that resonates with the right people.

A Final Thought

If you've ever felt like marketing your business meant turning yourself into someone you're not...

If you've ever pulled back from visibility because the way you're "supposed" to show up just doesn't sit right with you...

If you've ever thought, "There has to be a better way to reach people without compromising what matters most about my work"...

There is.

And it begins with the way you tell your story.

Join me inside The Unmarked Brand—and let's build a brand that's unforgettable, unmistakably yours, and impossible to ignore. Not because it's the loudest, but because it's the truest.

Let's Rewrite the Rules—I'm In

90-minute workshop delivered direct to your inbox

$33

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