Education | Website Copywriting - The Literary Co

Education

& Resources

Peek TLC resources, from free guides, to our signature group program, to softwares and books to help you thrive as an online business owner.

Brand Messaging

POSITION
YOUR SIGNATURE OFFER FOR SUCCESS

In this free guide, troubleshoot your offering with the 5 messaging pitfalls that turn off potential clients.

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Signature Program

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A group program for business owners 

and write with confidence.

to take charge of their copywriting 


Copywriting

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On the Blog

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Blog Entries

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Hear from us every Wednesday with answers to your copywriting questions, a binge read of the week, saved links from around the internet, and more.

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My

Bookshelf

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My Bookshelf

by Donald Miller

Building a Storybrand

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2017

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2019

by Ronald B. Tobias

20 Master Plots and How To Build Them

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1993

by Alexandra Watkins

Hello, My Name is Awesome: How To Create Brand Names that Stick

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2015

by Margaret Mark and Carol S. Pearson

The Hero and The Outlaw

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2001

by Elizabeth Gilbert

Big Magic: Creative Living Beyond Fear

Map Your Message

Map Your message

The 90-minute workshop helping you nail your positioning, create messaging goals that stick, and establish a bold point of view that helps you stand out. 

Through a presentation, slide deck, and a follow-along worksheet, we'll map your message step by step so you come away with purposeful wording you can use to inspire, influence, & book more clients.

JOIN OUR EMAIL LIST TO GET IT FOR

education offering

$17

Honeybook

Honeybook is my go-to for sending proposals, questionnaires, and processing client payments. It’s easy to use, customizable to your business, and incredibly professional.

Softwares

Softwares

I use and love

Asana

Asana is how we manage our client projects internally. It helps us stay on track and know what needs to get done!

crm

Project Management & Team Coordination

Moz

Moz is my absolute favorite keyword research tool. When I’m doing any kind of SEO research for myself or clients, this is my go-to.

Keyword Research

Please note that many of these are affiliate links, which means I may receive a small commission for any purchase you may make. Please know I only recommend things I love and use myself! 

Interact

If you’ve seen the buzz around quizzes and know you’d like to create one to bring in leads, Interact is a great tool! I love how easy they make it to create a quiz and hit publish right away.

QUIZ CREATION

Canva

As someone who struggles with the Adobe Suite, I love using Canva to create quick Instagram graphics, package up my brand messaging guides, and create pdfs. It keeps me looking professional no matter what!

GRAPHICS & PDFS

Planoly

Whether you need to schedule a feed post, reel, or story, Planoly is a great, affordable tool that makes it easy to stay on top of your Instagram, even when the algorithm is giving you troubles!

INSTAGRAM CONTENT PLANNING

Sunsama

While Asana is great on a team level, sometimes you need something a little more custom to keep up with your day-to-day tasks. I love Sunsama because it helps me stay on top of meetings, quick tasks, and big projects alike.

QUIZ CREATION

Otter

I loooove Otter because it makes my life easier when it comes to looking back over client calls. Instead of listening to an entire session or having to type it all out, my AI transcribes it for me so it’s easy to go back and see who said what and grab sound bites that will lead to great copy.

AI TRANSCRIPTION

Loom

Loom is my go-to when I need to share info with my team or give context to the choices I make in a client project. It’s super easy to record and share right from your browser tab.

VIDEOS FOR CLIENT PRESENTATIONS

Flodesk

Flodesk has truly changed the game when it comes to email marketing. Thanks to Flodesk, all the emails I send to my subscribers are professional, personalized, and pretty.

EMAIL MARKETING

Thrivecart

Thrivecart is an insanely affordable solution for business owners selling products and courses alike. I’m obsessed with how straightforward it is to host products and create checkout pages in the platform without paying a monthly fee!

COURSES & DIGITAL PRODUCTS

Ellevest

When you’re a small business owner who doesn’t have an employer to contribute to a 401k, you have to think ahead when it comes to saving for your future. I love how Ellevest makes it easy for women to save for their future and invest in the stock market.

INVESTING

Things I Love

10K Girl Gang by Carli Anna

Do you wish you could raise your prices and book more aligned clients without selling your soul? Carli Anna’s 10k Girl Gang helped me do exactly that. Although this group is geared towards brand and web designers, I got a ton of value from this group as a service provider. I love her actionable advice, candid podcast, and fun events and workshops for creatives!

Other

With Grace & Gold Website Templates

Kelly and Andra are the designers behind my brand and website. I love working with them on client projects, too! Whether you’re seeking custom design or in the market for a website template, With Grace and Gold has some truly unique options that will help you stand out beautifully. Use the code theliteraryco at checkout for 20% off your templates!

Tonic Site Shop Templates

When I was starting my business 4 years ago, Tonic Site Shop was a no-brainer for me as I was shopping for the right template for my new business. You’ll find a whole range of fun, fresh templates to make your Showit website look great!
Use the code theliteraryco at checkout for 15% off your templates!

Editorial Stock Images

Are you on the search for better stock photos for your projects? Look no further than Editorial Stock Images! You'll love this membership because of its unique, stylish images as well as the personalized support and community you'll find at ESI! Use code literary15 for 15% off your membership!

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