Are you wondering how to write a good headline for the web? When I meet with clients, many of them ask me how to write headlines that will get their websites to stand out. They agonize over these little sentences or phrases because, well, they’re not so little after all! A headline presents a powerful […]
Are you going through a website overhaul or website refresh? Need a little help getting your readers to see you as the unicorn you are? Here’s a tech tip that will help! Recently, I found a great new tool called Hotjar, a heatmap generator that helps you understand your users and create content that makes […]
When you think of the word high-end, the interlocking C’s of Chanel’s logo or models in hand-beaded wedding dresses on Paris streets might pop into your head. But what do you think of when you reapply high-end style to a creative business? Do you envision crisp Showit websites, light + bright photography, and a totally […]
You’ve heard all the buzz about Showit— even seen it compared to other website builders like WordPress and Squarespace. So you took the plunge and bought a subscription. The benefits of Showit 5 have become obvious to entrepreneurs who made the switch. Not only is it a functional, easy-to-use, code-free design experience, but Showit 5 […]
The Copy Society is getting an update! In the fall, we're launching a digital product shop with website copywriting templates and ways to get support as you DIY your copy. Add your email below to be made aware when we launch. You'll also receive our twice-monthly newsletter, To The Letter.
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